Privacy Policy
Last Updated: 2026
This Privacy Policy explains how Build A Block Retail and Parties ("we," "us," or "our") collects, uses, and protects your personal information when you visit buildablockretailandparties.com (the "Website"). Please read this policy carefully.
Information We Collect
We collect the following types of information:
- Personal Information: Name, email address, and other contact details you voluntarily provide
- Technical Data: IP address, browser type, operating system, and device information
- Cookie Data: Information stored through cookies and similar tracking technologies
- Usage Data: Pages visited, time spent on site, links clicked, and referral sources
- Location Data: General geographic information based on IP address
How We Use Information
We use collected information for the following purposes:
- Website analytics and performance monitoring
- Affiliate tracking and commission calculations
- Site improvement and user experience enhancement
- Marketing and promotional communications (with your consent)
- Fraud prevention and security
- Compliance with legal obligations
Cookie Policy
We use the following types of cookies:
- Essential Cookies: Required for website functionality
- Analytics Cookies: Track user behaviour and site performance
- Affiliate Cookies: Monitor referrals and track conversions
- Marketing Cookies: Personalise content and advertising
You can manage cookie preferences through your browser settings or opt-out of non-essential cookies. Note that disabling cookies may affect site functionality.
Third-Party Links
Our Website contains links to third-party casino operators and affiliate partners. We are not responsible for the privacy practices of these external sites. Each linked casino or affiliate maintains its own privacy policy independent of ours. We strongly recommend reviewing their policies before providing any personal information or engaging in gambling activities.
Your Rights
Under UK and EU data protection law (including the UK GDPR and Data Protection Act 2018), you have the following rights:
- Right to access your personal data
- Right to rectify inaccurate information
- Right to erasure ("right to be forgotten")
- Right to restrict processing
- Right to data portability
- Right to object to processing
- Right to withdraw consent at any time
If you are based in the US, you may have rights under the California Consumer Privacy Act (CCPA) or similar state laws. Please contact us for specific information regarding your jurisdiction.
Data Retention
We retain personal information for as long as necessary to fulfil the purposes outlined in this policy. Typically:
- Contact information: Until you request deletion or unsubscribe
- Analytics data: Up to 24 months
- Affiliate tracking data: As required by affiliate partners (typically 12-24 months)
- Cookies: As specified in individual cookie settings
You may request deletion of your data at any time, subject to legal retention obligations.
Contact Us
If you have questions about this Privacy Policy or wish to exercise your rights, please contact us:
Email: privacy@buildablockretailandparties.com
We will respond to your request within 30 days in accordance with applicable data protection laws.
This Privacy Policy may be updated periodically. We will notify you of significant changes by updating the "Last Updated" date above.